addiction-in-entrepreneurs-and-founders

How Professionals Can Battle Addiction And Save Their Career

A note from The Pony Group: This is a guest post about addiction, a topic we feel does not get discussed frequently, but can impact people of all levels, whether a founder, or an entry-level employee. We hope this post acts as a welcome resource for you, or someone you know.

-The Pony Group

Guest Post by Eva Benoit 

Addiction affects people of all backgrounds and social statuses. Rich or poor, male or female, highly educated or not, addiction is a human problem. About 24 million people in the United States are struggling with addiction, and this number includes some of the most powerful leaders in business and government. For executives and professionals, the question often arises – can addiction recovery treatment fit into a busy lifestyle? Or, must addicted people sacrifice their careers in order to pursue recovery? The answers to these questions are found when we dig a little deeper into the sources of business executive addiction.

promote-your-startup-for-free

Three Ways to Promote Your Startup for Free

Getting your name out there can be one of the most difficult parts of building a startup. No matter how innovative your ideas are or how impressive your service is, it won’t be successful if nobody hears about it. Because of this, we’re going to cover three ways you can promote your brand for free and build your startup into a recognizable enterprise. Here are some quick tips to help you promote your startup and build awareness:

b2b-leads-ideas-for-demand-gen-marketing

5 Fresh Ideas for Generating B2B Leads

Generating qualified leads is a key success metric for business-to-business (B2B) marketers in 2018 — and it’s also a key pain point, according to surveys. The latest BrightTalk industry survey revealed that 68 percent of B2B marketers are receiving an increased budget for generating leads and full-funnel demand this year, though 59 percent report generating high-quality B2B leads is their greatest challenge.

While qualified lead generation is never simple, the following fresh ideas are likely to drive results for B2B marketing organizations.

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The Pony Group

About us

The Pony Group is an Austin, Texas-based firm providing fractional CMO services, marketing consulting, and business growth advising to companies of all sizes, across a variety of industries. Specialties include travel, finance, real estate, subscription, and membership businesses. 

Contact us

512.434.0525
info@theponygroup.com

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Suite 1540
Austin, TX 78701

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